What’s the spin on this high profile scam?
Only a month after the news of Jerry Hicks’s cancer broke, I published How Jerry Hicks Cancer Emerged As An All-New Abraham-Hicks Scam.
A publicity photo of Jerry Hicks with his wife, Esther (or is it Abraham?), used visual and verbal tricks, obscuring the effects of his illness.
A Story Unfolds
How To Make The Scam Work…
Jerry and Esther scrambled, hiding Jerry’s cancer, but a family member later revealed it as leukemia.
Initially, they tossed out a fire ant bite as an evasion. They elaborated on this dodge, even after Jerry Hicks was on chemotherapy.
They backed themselves into a corner but couldn’t get out. The problem was two-fold:
- How to explain the outrageous spider bite fantasies pitched to followers, even after Jerry Hicks was well into a chemotherapy cycle, and…
- How to explain his having cancer at all, if, as Esther Hicks taught, illness is something you bring on yourself with your thoughts. She also said that any illnesses could be whisked away “Immediately” with a simple, deliberate change in thought or vibration.
Instead of practices Esther Hicks recommended, Jerry chose conventional medicine.
Why not follow their own — Abraham’s — advice? Didn’t they believe it worked? How to explain the contradictions…?
The tactics were a little frantic at first, then subtly clever.
Jerry Hicks Cancer Scam Hide and Seek
Now You See It, and Now You Don’t
Abraham Hicks Publications and the Hicks family faced problems that extending beyond Jerry Hicks’s illness.
First, how would they keep revenue flowing into the organization? Second, how would they keep the facade of their teachings from falling in from exposure.
Reducing their schedule of workshops to weekly events, since Esther Hicks would now be performing the Abraham shtick solo, they ramped up a new online version, Abraham LIVE, an unintentionally funny title for a presentation of “dead people,” but they took it a step further into weirdness.
They sent out sales pitches disguised as updates on Jerry Hicks illness.
In cynical acts of marketing that would embarrass ordinary people, Esther and Jerry sent out a series of “news bulletins” that commented positively on Jerry’s health (still never using the “C” word) that inevitably pivoted to something like, “Why not join Jerry in enjoying the next workshop live? Call…”
Ridiculed for these clumsy sales pitiches, while still straining to avoid an admission that the teachings being pitched had been exposed as ones even Esther and Jerry wouldn’t follow, Esther, the apparent author, tossed the news release/sales pitch responsibilities over to a more professional public relations specialist.
A miraculous thing happened.
Jerry Hicks cancer disappeared, just like that.
The twice-weekly “news bulletins” now featured such cheery stories as the family balloon trip, complete with photos of children and grandchildren crowded in the gondola with Esther and Jerry.
But Jerry is back in a corner like the family homunculus.
“It sure was crowded in that gondola, but there is plenty of space at our next scheduled workshop…” Esther wrote.
Abraham Hicks, it seems, has found a cure for cancer, at least the dangerous corporate kind.
In a late “news bulletin,” Jerry and Esther are so thrilled at the clarifications and information Abraham spit out at the last workshop, they sat at home and watched the workshop twice.
To be clear, this means that Esther did the Abraham act on stage, then went home and watched herself. Twice.
Narcissism in full bloom.
Where Will Jerry Hicks Cancer Lead Them?
Categories: Abraham Hicks Skeptic